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Facebook is the most trusted platform for branded content in the U.S., a study reveals

Posted on 21 July 2015 | 4:02 am by Popsop Staff

Acquity Group, a brand e-commerce and digital marketing company, part of Accenture Interactive, has surveyed 2,035 Americans of 18 y.o.+ to research their shopping decisions made as a result of digital engagement with the brand. Particularly, the study answers the question whether branded content “sells”, and if so—which channels are the most trustworthy. As expected, […]

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