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Amazon perceived as the top e-commerce website in terms of personalization by 4 out of 5 UK customers

Posted on 30 September 2014 | 5:36 am by Kate Belan

The latest study by RedShift Research on behalf of the newly launched personalized discovery platform firm BloomReach, shows that most e-commerce marketers in the UK fail to deliver on online shoppers’ expectations in regard to personalization experience. The survey that polled 1,000 consumers and sampled 122 UK online retailers, reveales that Amazon is perceived by […]

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