X-perience Media

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Category: Media | Total Views: 13

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Advertising Objectives

Posted on 3 March 2010 | 7:08 am by Shivani Saini

Advertising objectives are the communication tasks to be accomplished with specific customers that a company is trying to reach during a particular time frame. A company that advertises usually...

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Functions of Mass Media

Posted on 23 February 2010 | 7:01 pm by Shivani Saini

Almost everyone gets his or her information about world, national, and local affairs from the mass media. This fact gives both print and electronic media important functions that include influencing...

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3-Point Lighting

Posted on 16 February 2010 | 7:04 pm by Shivani Saini

Key Light - Fill Light - Back Light The best lighting technique is 3-point lighting. In 3-point lighting 3 lights are used. A key light, a fill light, and a back light. A key light is the main light...

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Media and World War II

Posted on 10 February 2010 | 8:47 am by Shivani Saini

Probably every conflict is fought on at least two grounds: the battlefield and the minds of the people via propaganda. The “good guys” and the “bad guys” can often both be guilty of misleading their...

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Methods of Research

Posted on 3 February 2010 | 8:28 am by Shivani Saini

All methods of research can be classified as; 1) Quantitative Research 2) Qualitative Research                 Quantitative...

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Centralization and Decentralization

Posted on 27 January 2010 | 11:29 am by Shivani Saini

Centralization refers to the union and consolidation of departments into one center. Within the center, standardization may occur on operations ranging from computer systems to networked resources,...

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Establishing a Media Organization

Posted on 20 January 2010 | 6:57 pm by Shivani Saini

Establishing an organization requires a full understanding of the key characteristics. They include a vital vision, clear accountability lines, adequate facilities, reliable and diverse revenue...

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Event Promotion Tools

Posted on 13 January 2010 | 8:48 am by Shivani Saini

Tools of Event Promotion:- 1) Advertising 2) Public Relations 3) Direct Contact 4) Hospitality                 1) Advertising: -...

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Radio Play or Radio Drama

Posted on 6 January 2010 | 8:39 am by Shivani Saini

Radio Play/Drama is a form of audio storytelling broadcast on radio. With no visual component, Radio Play depends on dialogues, music and sound effects to help the listener imagine the...

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Media Organization

Posted on 30 December 2009 | 8:00 am by Shivani Saini

“Media Organization” is a deceptively simple term encompassing a countless array of institutions and individuals who differ in purpose, scope, method, and cultural context. Mass media include all...

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Different types of Sampling Method

Posted on 23 December 2009 | 8:53 am by Shivani Saini

Sampling Methods:- 1) Probability Sampling Method 2) Non-Probability Sampling Method                 Probability Sampling Methods – 1) A...

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Sampling in Research

Posted on 16 December 2009 | 8:40 am by Shivani Saini

Sampling is the process of selecting units (e.g., people, organizations) from a population of interest so that by studying the sample we may fairly generalize our results back to the population from...

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How To Get Good Pictures - The Rule of Thirds

Posted on 9 December 2009 | 8:15 am by Shivani Saini

One of the most popular 'rules' in photography is the Rule of Thirds. It is also popular amongst artists. The Rule of Thirds is based on the fact that the human eye is naturally drawn to a point...

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How To Get Good Pictures - Camera Angle

Posted on 2 December 2009 | 8:03 am by Shivani Saini

Camera Angles:- 1. High Angle 2. Low Angle 3. Distance to subject                 High angle: Placing the camera above the subject gives...

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How To Get Good Pictures - Camera Composition

Posted on 25 November 2009 | 6:55 pm by Shivani Saini

=>Headroom: Enough room for the subject's head. Too low in the frame (too much headroom) makes them appear short. Not enough headroom makes them look tall and scrunched. Correct headroom gives the...

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How To Get Good Pictures - Composition Basics

Posted on 18 November 2009 | 8:25 am by Shivani Saini

Focus: A shot in focus is crisp and clear, with good definition of object. Most digital cameras have automatic focus and manual focus. Selecting automatic focus allows you to get quick action photos....

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Community Radio in India

Posted on 11 November 2009 | 8:01 am by Shivani Saini

Community radio is a type of radio service that caters to the interests of a particular area in need of mass awareness. The broadcasting material of community radio has to be popular to the local...

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Non-Aligned Movement (NAM)

Posted on 4 November 2009 | 8:33 am by Shivani Saini

The Non-Aligned Movement(NAM) is an organization of states considering themselves not formally aligned with or against any major power bloc. It was founded in April 1955; as of 2007, it has 118...

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History of Indian Radio

Posted on 28 October 2009 | 7:42 am by Shivani Saini

Broadcasting began in India with the formation of a private radio service in Madras (presently Chennai) in 1924. In the very same year, British colonial government approved a license to a private...

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Bombay Stock Exchange

Posted on 21 October 2009 | 6:21 pm by Shivani Saini

The Bombay Stock Exchange Limited is the oldest stock exchange in Asia and has the greatest number of listed companies in the world, with 4700 listed as of August 2007. It is located at Dalal Street,...

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World Bank

Posted on 14 October 2009 | 7:13 pm by Shivani Saini

The World Bank is a vital source of financial and technical assistance to developing countries around the world. Its not a bank in the common sense. The World Bank is established on 1st July, 1944...

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Federation of Indian Chambers of Commerce and Industry (FICCI)

Posted on 7 October 2009 | 7:26 am by Shivani Saini

The Federation of Indian Chambers of Commerce and Industry (FICCI) is an association of business organizations in India, headquartered in the national capital New Delhi. FICCI is one of the main...

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How to Set Up Your Own FM Radio Station - Licensing and Start Up Issues

Posted on 30 September 2009 | 7:17 am by Shivani Saini

The basics of setting up a new radio station.... First you have to make decisions on two issues. You must choose the right place where your studio will be located. Also you must decide whether your...

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The Confederation of Indian Industry (CII)

Posted on 23 September 2009 | 7:10 am by Shivani Saini

The Confederation of Indian Industry (CII)was established in 1895. In the beginning, the name of the organization was Engineering and Iron Trades Association (EITA). EITA was set up with a goal to...

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United Nations (UN)

Posted on 16 September 2009 | 6:46 pm by Shivani Saini

The United Nations (UN) is an international organization whose stated aims are facilitating cooperation in international law, international security, economic development, social progress, human...

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